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Ms. Coco Queen - Indian Fashion & Lifestyle Blog

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27 March
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#FashionMeetsTech: The Samsung Galaxy S6 Edge Launch Event.

Slender curves, sexy back, vivid and oh so glamorous! Well, I am certainly not raving about your current or lets say future BAE but the all new and swanky Samsung Galaxy S6EDGE that was launched in India on 23th March’15. Attending a tech event was my first. It was also for the first time that a technology haven brand infused fashion in every byte of the event! Held at the timeless hotel, Taj Palace, literally every part of the hotel was booked {image the scale of the event!}. The arena was strategically divided into 3 parts, my fav being the Blog-A-Thon arena.RAV_9780Bloggers could shoot-edit and telecast their review videos then and there! Tech gurus like Rajiv Makhni had a special tete-a-tete‚ session with the bloggers where I took a selfie too {Guilty :P}. Mr. Makhni was so thrilled with the attendance of fashion bloggers at the event that he said fashion bloggers should be mandatory at such techie-geekie events and we couldn’t agree more. I truly believe that such sweet amalgamation of fashion and tech brings a lot on the table in terms of perspective, ideas and appreciation.

IMG_5435e{#Selfie With Rajiv Makhni}

And thats not all, a contest for bloggers only to win the new phone. I was extremely happy to see a brand putting so much effort in the bloggers genre.IMG_5434 copyRAV_9776The phone was launched by‚ Hyun Chil Hong, President & CEO, Samsung India Electronics Ltd. along with Asim Warsi, VP, Marketing, Mobile & IT, Samsung India.

RAV_9685{Mr. Asim Warsi (L) & Mr. Hyun Chil Hong}

It was quite compelling‚ to know that soon Samsung will initiate the ‘Make In India’ move by producing these devices in India.
RAV_9710The conference arena was jam packed with media and bloggers to know all the nitty gritty of the new device.
RAV_9719The Galaxy S6Edge will be offered in three storage options -32 GB, 64 GB and 128 GB and in 4 fab colours- Black, White, Emerald and my fav Golden!Post the conference the experience zone was opened where one could take a first hand experience of the new phone.

RAV_9736RAV_9740-2{The Experience Zone}RAV_9743

My ‘first sight’ thoughts of the phone- Beautiful body, gorgeous colours and UNLIKE any previous Samsung phones. Look at that reflective body.
FullSizeRendereMy first five minutes with the phone- Light weight, HD like display, nice grip and a great #Selfie!!

RAV_9831IMG_5221e{My first selfie by the #Galaxy S6Edge Front Camera On The Day Of The Launch}

I was lucky to experience the phone through out the day and trust me the camera is just so drool worthy! It takes selfies that needs no filter. It can super charge in 10 mins and stay alive for 4 hours straight and what should I say about the design. Seeing is believing!IMG_5431Its a sure shot bet for a fashion conscious person. Me being a fashion blogger the phone truly satisfies me on many levels in terms of the design, camera and fast charging. After all you invest in a nice pair of shoes, a nice bag, its time for a gorgeous new accessory- The Samsung Galaxy S6Edge!RAV_9812Samsung also launched some cool accessories in collaboration with Swarovski!RAV_9765-2 copyIMG_5429The phones are available for pre-booking starting March 23 and will go on sale from April 10’15. There are many advantages on pre booking this phone. Get to your nearest Samsung store to know more.I believe this phone is extremely versatile as a fashion statement and the specs are worth investing for. Hence I will be back soon with more on Samsung Galaxy S6 Edge…Until then,LovE,xo-cq no background

Photographed By: Sushant Pandey of Organised Chaos
Reviewed By: Sukhneet Wadhwa

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